Bed Head
Bed Head is a hair care product line focused on expressing individuality through unique hairstyling. My goal for Bed Head was to craft a cohesive system of products to create a more accessible shopping experience for customers who are looking to ignite their creativity. By reorganizing the system of products and crafting a structured hierarchy of information, the new system helps customers locate their perfect product with color- coordinated bottles and easy-to-read text.
Year
2025
Client
Bed Head
In order to create a system of hierarchy for Bed Head, I re-organized all of their hair care products into separate categories depending on if they are used for washing or styling. From there, I designed a system of colors, icons, and patterns to define each product while maintaining a level of hierarchy. I made this chaise so that it is easier for customers to easily find the perfect product to unleash their creativity.
